Festival • Travel • The West
Welcome! I am a writer, speaker, consultant, and small town aficionado.
How to reach me:
TheMayor@HeidiTown.com
970-213-2354
The details:
HeidiTown was established in 2007 but began to grow steadily in 2010. Today, the town enjoys an engaged citizenry who have come to recognize HeidiTown as a source for entertaining festival and travel stories.

My name is Heidi Kerr-Schlaefer, and I’m the Mayor of HeidiTown. For 17 years I have worked as a freelance writer and for almost a decade as the western destinations blogger at Mountain Living magazine’s The Heidi Guide. In addition, I have co-owned a furniture design and manufacturing company with my husband, Ryan Schlaefer, since 2004. We live in Loveland, Colorado with our dog and cat.
For the past 16 years, I have been traveling Colorado and beyond. HeidiTown has covered big fêtes such as Winter Carnival in Steamboat Springs and niche events like High Plains Snow Goose Festival in Lamar. HeidiTown’s covered brand new beer festivals such as San Juan Brewfest in Durango and small soirees like the Glenn Miller Swingfest in Fort Morgan.


On March 10, 2017, HeidiTown annexed Arizona, Kansas, Nebraska, New Mexico, South Dakota, Utah and Wyoming.

What Citizens Are Saying About HeidiTown
“We incorporate HeidiTown recommended locales into many of our travel plans. It happens frequently enough that now my husband will ask, ‘So has Heidi been here or are we just winging it?’”
Citizen from Greeley, Colorado
“HeidiTown is our one-stop shop for everything fun happening in Colorado! We never go anywhere without checking with HeidiTown first.”
Citizen from Denver, Colorado
“We went to Manitou Springs on Heidi’s recommendation. Loved it so much.”
Citizen from Phoenix, Arizona
Market with HeidiTown
For over a decade, HeidiTown has worked with large festivals such as Telluride Blues & Brews and smaller events such as Rio Frio Ice Fest in Alamosa. In the past, HeidiTown has worked with destinations such as Delta County and venues like Dickens Opera House in Longmont. The town has even worked with banks, as well as breweries.
Learn more about how your event or festival can benefit by working with HeidiTown by visiting Advertise.

HeidiTown in the News
HeidiTown has been covered by 9News, the Berthoud Weekly Surveyor, 99.9 The Point and BizWest.
See the 2016 write-up about HeidiTown in Fort Collins Magazine:
All articles published on HeidiTown.com are the exclusive property of Heidi M. Kerr-Schlaefer. To request permission to republish anything on this site, including photographs please contact TheMayor@HeidiTown.com. Thank you!